Resume
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May 2021 - Aug 2024
Odette School of Business | University of WindsorBachelor of Commerce, Honours Business Administration
Specialization in Marketing
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July 2024 - Present
Social Media & Marketing Manager | Marvel Equipment CorporationLed cross-functional projects across social media, branding, and SEO, aligning marketing efforts to drive partner engagement and brand growth.
Collaborated on website design and SEO optimization, enhancing user experience and increasing traffic from target audiences.
Created compelling content for social media, landing pages, and print, ensuring consistent messaging that resonated with customers and partners.
Developed joint marketing assets with external partners, expanding reach and strengthening brand positioning.
Produced on-brand marketing materials, including graphics and templates, to support partner initiatives and product messaging.
January 2023 - August 2023
Marketing & Communications Coordinator | FW LuxeManaged impactful social media campaigns on Instagram, TikTok, Facebook, and LinkedIn elevating brand engagement and awareness through strategic content planning.
Enhanced website efficiency through content configuration and editing, collaborating with the web development team for optimal user experience.
Coordinated virtual meetings, ensuring seamless team communication and productivity.
Directed brand collaborations by crafting persuasive promotional emails, fostering mutually beneficial partnerships to expand brand reach and visibility.
Utilized adept design skills in website creation, social media posts, and brochures to ensure consistent and effective brand communication across various platforms.
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March 2024 - Present
Lead Coordinator | Ismaili InstituteSpearhead the Family Buddy program within the Social Welfare Board, facilitating the transition of immigrant families into Canadian culture.
Qualify, interview, and match local families to immigrant families, ensuring a supportive and culturally sensitive environment for integration.
Provide ongoing support and guidance to both mentor and mentee families, fostering community cohesion and mutual understanding.
January 2010 - August 2017
Fundraising Assistant | Ismaili InstituteCooperated in the collection of charity funds by auctioning off donated goods in support of the Aga Khan Foundation, raising over $3000